No matter what the economic climate – and in Local Government it’s witheringly bleak ( like the weather here tonight at minus 9degC) – there is always opportunity.
In this case the opportunity is to improve your web offerings even when budgets are being butchered by the politicos occupying the upper branches of the Government/Local Government forests.
However, you are going to have to be brave; turn your current thinking on it’s head, measure results, prove your effectiveness and above all hold your nerve.
Collective Responsibility is running a session in Birmingham ( the centre of the universe for us Brummies ) designed to offer advice, support and illustrations of just how others are doing it. Well worth a look.
The event is scheduled for January the 25th 2011 It’s called…
Council Websites: Creating & Finding Opportunities in an Arduous Market.
You can read all about it here…
You have to attend to help you and yours survive the next few years and of course to see this amazing building.